Global Enterprise

In a global economies, entrepreneurship is the engine of economic growth and prosperity. As emerging global leaders it is critical to explore underlying principles and concepts about entrepreneurship, the entrepreneurial process and how social responsibility and ethical values are woven into the fabric of entrepreneurial opportunity. This course provides an exploration into these basic concepts including how corporate and social organizations can act entrepreneurially. Specifically, the course covers the personal characteristics and qualities of the entrepreneur, innovation, creativity, global franchising, family business, feasibility and opportunity analysis.

Course Number: 
GM-4403
Credit Hours: 
3.00